It’s Here! Tend is Finally Here!

It’s been just over two years since Aileen and I sat in the cafe at the Getty Villa and fleshed out our concept for a mobile app that helps women to give value to the work they do each day for their loved ones. Today we are thrilled to announce that the first version of Tend: Task Manager and Journal is finally available for download on the App Store and Google Play.

With Tend, you can keep track of how you spend your day using an effortless task manager, then take a moment to journal your thoughts and reflect on your priorities. Here is what you can expect to see in Tend 1.0:

→ Add Daily Tasks: Select from a comprehensive list of caregiving jobs

→ Add Details: Note how many times you completed a task and how much time it took

→ Quotes: Get inspired with a library of motivational quotes to brighten your day

→ Add Journal Entries: Do a quick mental health check in, jot down a note, and add photos

→ Dashboard: See your important work in a snapshot, track it over time and see trends in your mood

→ Personalize: Use the profile to customize your task list and select sweary language in your quotes 

Tend is a journal & task manager, but most importantly, it’s an outlet for self-reflection and celebration. This is not about self-improvement or increased productivity. We already know that you’re doing amazing things. You deserve to acknowledge them.

This first version has many of the features we envisioned, but for to Tend to serve as many women as possible, we want your feedback! Tell us what you love, what you hate, and what’s missing by joining our Early Adopter Program. Once you download Tend, click on the link in the welcome email and opt into the program. It’s your opportunity to make sure Tend reflects your experience as a mother and caregiver.

If the Early Adopter Program is too much of a commitment, but you have questions, feedback, or concerns about the app, please reach out to us at info@persistiny.com.

We also encourage you to join our ongoing conversation about caregiving and your experience by joining our private Facebook group, Tending the Home Fires.

We are so pleased to share Tend with you. We can’t wait to hear what you think!

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